Community platforms enable connection, collaboration, and knowledge-sharing. Nonprofits use them for: internal team communication, peer learning networks, beneficiary engagement, and sector collaboration. This guide compares community platform options for nonprofits.
Community Platform Types
Internal collaboration: Teams working together within your nonprofit (Slack, Microsoft Teams, etc.)
Community building: Engaging members, donors, or beneficiaries (Circle, Mighty Networks, nonprofits.club)
Sector collaboration: Networks of nonprofits sharing knowledge and collaborating (nonprofits.club, Fundly, SectorLink)
Key Platforms
Slack
Best for: Internal team communication and collaboration.
Pricing: Free to $12.50/user/month.
Strengths: Easy to use; great integrations; mobile app; message search; good for quick communication.
Weaknesses: Not ideal for community-building (designed for teams, not large communities); message history limited on free tier.
Nonprofit use: Most nonprofits with distributed teams use Slack. Good for staff communication, project coordination.
Circle
Best for: Building engaged communities (members, donors, beneficiaries).
Pricing: $99-600/month.
Strengths: Purpose-built for communities; discussion forums, member profiles, events, integrations; modern interface; good for membership communities.
Weaknesses: Higher cost; learning curve; overkill for small communities.
Nonprofit use: Nonprofits building membership communities, peer learning networks.
nonprofits.club
Best for: Nonprofit sector collaboration and resource-sharing.
Pricing: Free and paid tiers for nonprofits.
Strengths: Built specifically for nonprofits; grant discovery, coalition building, peer networks; integrates CRM functionality; sector-focused.
Weaknesses: Newer platform; smaller user base than generalist platforms.
Nonprofit use: Nonprofits seeking sector connections, grant information, coalition opportunities.
Facebook Groups
Best for: Reaching supporters where they already are; informal communities.
Pricing: Free.
Strengths: Free; large user base; easy to use; good for reaching older demographics.
Weaknesses: Limited moderation tools; content gets buried; limited brand control; not ideal for professional communities.
Nonprofit use: Informal communities, supporter engagement, local organizing.
Selection Framework
Internal team communication (<20 people): Slack, Microsoft Teams, or Basecamp. Simple, effective, low cost.
Internal team communication (20+ people): Slack with good integration strategy. Scale well, lots of features.
Building member/donor community: Circle or specialty platforms. Purpose-built for communities; better experience than Slack.
Sector collaboration: nonprofits.club or sector-specific networks. Built for nonprofit collaboration, knowledge-sharing.
Informal supporter engagement: Facebook Groups or simple forum. Free, low friction, meets people where they are.
Implementation Tips
- Define purpose: What are you using this for? Internal? Community? Sector?
- Set norms: How should people use this? What's expected communication?
- Moderate: Assign someone to moderate, answer questions, keep discussions on track.
- Launch content: Seed with content and conversations. Empty platforms don't attract users.
- Make discoverable: Link from main website, email announcements, invite people directly.
- Be patient: Communities take time to build. Sustained engagement matters more than initial size.
Frequently Asked Questions
Should we use multiple platforms?
Many nonprofits do: Slack internally, Circle for members, Facebook for supporters. But manage integration—ensure information flows between platforms and people aren't overwhelmed.
What's the biggest challenge with community platforms?
Getting people to actually use them. Best-built platform fails if nobody logs in. Start small, be consistent, demonstrate value, and grow from there.
Can we migrate from one platform to another?
Generally yes, but some data loss often occurs. Plan migration carefully. Legacy content can be archived; focus on moving forward with new platform.